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1. 1. The Coexistence of New and Old Business within an Established Firm - A case study of Göteborgs-Posten

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Maria Berglund; Emma-Lovisa Renström; [2012-07-16]
   Nyckelord :newspaper organizations; established firms; corporate entrepreneurship; ambidexterity;

   Sammanfattning : Newspapers all over the world are under pressure due to the technological shifts of the information age. While circulation and readership of printed newspapers are dropping constantly and offer gloomy growth prospects, they remain the largest revenue source. LÄS MER