Sökning: "Gunita Aivare"
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1. Understanding Customer-related Issues in Mergers & Acquisitions An exploratory case study
D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledningSammanfattning : Value creation for the entity is one of the main reasons for companies to engage in Mergers & Acquisitions (M&A). Although customers play a crucial role in creating value for a company by generating revenue, these stakeholders are rarely discussed in M&A research. LÄS MER
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