Sökning: "Lars Thalmann"

Hittade 1 uppsats innehållade orden Lars Thalmann.

  1. 1. Digital platform growth under contextual limitations. A case study of growing a complementary digital marketplace

    Kandidat-uppsats, Institutionen för tillämpad informationsteknologi

    Författare :Erik Laurin; Lars Thalmann; [2021-11-15]
    Nyckelord :digital platform; digital marketplace; platform growth; critical mass; hybrid business model; efficiency model; platform investment model;

    Sammanfattning : With the advent of digital technologies, platforms have become a digital business model with the power to disrupt organizations and industries. Firms are eager to exploit digital platforms’ immense potential for user growth but find themselves facing challenges and limitations that cannot be overcome with traditional business expertise. LÄS MER