Sökning: "Lucy Anne Poortman"

Hittade 1 uppsats innehållade orden Lucy Anne Poortman.

  1. 1. Business-to-Business Relationships in Sweden: A Case Study of SMEs and International Trade Intermediaries

    Magister-uppsats, Akademin för hållbar samhälls- och teknikutveckling

    Författare :Semka Ljubijankic; Lucy Anne Poortman; [2012]
    Nyckelord :;

    Sammanfattning : Problem: What factors do small and medium-sized enterprises in Sweden consider when selecting and cooperating with Swedish international trade intermediaries (ITIs)? How can a Swedish international trade intermediary develop and expand its customer relationship network in order to increase its turnover within five years? Purpose: To identify and analyze the factors that improve B2B relationships between Swedish SMEs and ITIs. Moreover, how Swedish ITIs can improve their B2B relationships and increase their turnover. LÄS MER