Sökning: "Musical persuasion"

Hittade 2 uppsatser innehållade orden Musical persuasion.

  1. 1. Musical hand shaker toward sustainable behavioral changes : Designing of persuasive interaction through emotion arousing

    Master-uppsats, KTH/Skolan för informations- och kommunikationsteknik (ICT)

    Författare :Eunjin Bae; [2012]
    Nyckelord :Sustainable human computer interaction sustainable HCI ; persuasive technology; affective interaction; ambient interface; ambient information system; sensor system; Fogg behavior model; An eight stpes design strategy.;

    Sammanfattning : Context. This paper aims to investigate the potential of sustainable interaction system by employing persuasive design process. Sustainable Human Computer Interaction community (HCI) strives to find effective ways to change human behavior toward pro-environment. LÄS MER

  2. 2. Med musik som försäljningsredskap : En studie av musikens kommunikationsvärde i TV-reklam

    Kandidat-uppsats, Ljud- och musikproduktion

    Författare :Mikael Assmundson; [2008]
    Nyckelord :Musical persuasion; Musical communication; Advertising music; Connotative meaning;

    Sammanfattning : This essay examines the persuasive side of music and its affect on consumer behavior when utilized in television commercials. It includes an interpretation of twelve study cases, in which three groups of four people is presented the same commercial, with different music being the only item dividing the groups. LÄS MER