Kan övergången till tillitsbaserad styrning och ledning utläsas i platsannonser? - En analys av platsannonser från två decennier

Detta är en Kandidat-uppsats från Göteborgs universitet / / Institutionen för sociologi och arbetsvetenskap

Sammanfattning: In recent years, Swedish public sector has undergone a change in its governance andmanagement model, from the so called New Public Management to a model where trust playsa key role. In comparison to the more heroic vision of a strong leader within New PublicManagement, Trust-leadership attaches importance to the leader being humble and trustinghis or her employees, which achieves mutual trust between the manager and the employees.Trust-leadership also puts more emphasis on the employees.The purpose of this report is to investigate whether, and if so, how the shift from New PublicManagement to Trust-leadership in the public sector is reflected in the recruitment ofmanagers. More specifically, our aim is to investigate and compare job advertisements fromtwo different time periods to find out whether this change is noticeable.Our study is designed as a document analysis of job advertisements aimed at managers in thepublic sector, in particular within municipalities. We have selected three different professions; Chief Financial Officer, Principal and Head of Unit. In total, we have reviewed 30advertisements from the years 2005/2006 and 2020. Our analysis revealed five themes that reoccuredin the advertisements.Our central findings are that Trust-leadership is, to a relative large extent, evident in today’swork advertisements and that we can see a transition from New Public Management to Trustleadershipover time. The most evident is that employeeship (Sw. “medarbetarskap”),relationships and communication have a larger scope in the ads from 2020, which is in linewith what the literature describes about Trust-leadership. However, it differs between thethree professions and the transition is more evident for two of them. The conclusions drawnfrom the study are that today’s work advertisements reflect Trust-leadership to a great extentand that the type of leaders that are in demand has changed over time.

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