Sökning: "Company Reputation"

Visar resultat 1 - 5 av 362 uppsatser innehållade orden Company Reputation.

  1. 1. Kontroll i Kaoset - En Fallstudie på Oatlys Kris- och Kommunikationsstrategier

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Samuel-Maxim Petrik; Oscar Holgersson; [2024]
    Nyckelord :Krishantering; Kriskommunikation; Intressenter; Varumärkesaktivism; Hållbarhet; Business and Economics;

    Sammanfattning : Research questions: How do internal and external crisis communication interact with each other and how does this play a role in crisis management in companies that apply brand activism? Purpose: The purpose of this essay is to gain a deeper understanding of how internal and external crisis communication affect each other and how the interaction between these affect the company's crisis management. Methodology: The choice of methodology that was made was based on a hermeneutic research strategy, together with a qualitative research strategy. LÄS MER

  3. 2. EXITINTERVJUER INOM IT-BRANSCHEN - Utförande, informationshantering och betydelse för organisationen

    Kandidat-uppsats, Göteborgs universitet / / Institutionen för sociologi och arbetsvetenskap

    Författare :Alice Liberg; Amanda Brammesjö; [2023-09-07]
    Nyckelord :Exit interviews; offboarding; staff turnover;

    Sammanfattning : The study examines exit interviews in the IT industry for voluntary leave. It explores how companies handle the information from these interviews and their perceived value. LÄS MER

  4. 3. KLAR(N)A? FÄRDIGA? SMOOOTH. En retorisk analys av Klarnas kommunikation

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Julia Mohn; Hedda Seebass Svensson; [2023-03-10]
    Nyckelord :Varumärke; positionering; differentiering; kändisar; retorik;

    Sammanfattning : Executive summary Klarna is a Swedish fintech company founded in 2005 by three students at the Stockholm School of Economics. The company's aim was to make it safer and easier for people to shop online. Today, Klarna's overall goal is still to make online payments simple, secure and flexible. LÄS MER

  5. 4. Capacity Analysis of Åre Ski Resort: A Jackson Network Approach

    Kandidat-uppsats, KTH/Matematisk statistik

    Författare :Martin Siberg; Viktor Rasmussen; [2023]
    Nyckelord :Capacity Analysis; Jackson Network; Queuing Theory; Ski resort modeling; Åre Ski Resort; Resource Allocation; Nudging; Kapacitetsanalys; Jacksonnätverk; Köteori; Modellering av skidsystem; Åre; Resursallokering; Nudging;

    Sammanfattning : Åre ski resort is the largest and most renowned ski resort in Sweden, offering excellent skiing opportunities, restaurants, and nightlife in a prime location. Meanwhile, it is often subject to heavy traffic during the peak season and has earned a bad reputation for struggling with long lift queues. LÄS MER

  7. 5. Dark patterns förekomst inom flygbranschen : En studie om dark patterns påverkan på användarupplevelsen inom bokningsprocesser av flygbiljetter

    Kandidat-uppsats, Mälardalens universitet/Akademin för innovation, design och teknik

    Författare :Albin Pålsson; [2023]
    Nyckelord :Dark patterns; Persuasive design; UX design; Ryanair; Ticket; Interaktionsdesign; Användarupplevelse; Flygbranschen;

    Sammanfattning : The Occurrence of Dark Patterns in the Airline Industry is a thesis in Information Design with a focus on Interaction Design. The purpose of this thesis is to investigate how dark patterns in airline ticket bookings affect the user experience of inexperienced users. LÄS MER