Sökning: "Arifulla Shariff"

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  1. 1. How to Settle the Tussle between Business Model Innovation Approaches : Exploring the Automotive industry using a dual case study of Fiat and Tata Motors

    Magister-uppsats, Företagsekonomi

    Författare :Arifulla Shariff; Mennatullah Elsalhy; [2013]
    Nyckelord :Business Model Innovation; Open Innovation; Automotive Industry; Fiat; Tata Motors; Tata Nano; Re-innovating Existing Business Model; Multiple Business Model; Value network; Technology Innovation; Innovative Leadership.;

    Sammanfattning : This study investigates the drivers and forms of business model innovation. It is built on the business model innovation typology proposed by Koen et al. (2011), we have developed its dimensions into Hurdle rate, technology, partners value network and customer value network. LÄS MER