Sökning: "Ecaterina Guzun"

Hittade 1 uppsats innehållade orden Ecaterina Guzun.

  1. 1. From Product to Service : Developing and testing a retail PSS utilising direct to garment printing tocustomise fashion garments

    Master-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Författare :Sophie-Marie Ertelt; Ecaterina Guzun; Mirja Scott; [2018]
    Nyckelord :Product Extension Service; PSS blueprint; Mass customisation; Direct to Garment Printing; Design for Sustainability;

    Sammanfattning : Background - Consumer individualisation is a growing challenge in the fashion industry, yet it is also an area of great potential as well as a way to dampen over-consumption. The potential lays in how fashion brands can find ways to steer consumption towards a circular economy and utilise their platform to create meaningful connections with its consumers. LÄS MER