Sökning: "Jorge Arturo Perez Mendoza"

Hittade 1 uppsats innehållade orden Jorge Arturo Perez Mendoza.

  1. 1. New Challenges of The Book Retail Industry

    Magister-uppsats, IHH, Företagsekonomi

    Författare :Jorge Arturo Perez Mendoza; Capucine Dujardin; [2005]
    Nyckelord :Marketing; Electronic Commerce;

    Sammanfattning : Businesses are being more and more influenced by changing forces like globalization, deregulation, convergence of industries, and it has been several years since a newcomer has appeared in almost every marketplace all around the word: e-commerce. The emergence and development of e-commerce was due to the rapid growth of the internet. LÄS MER