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1. 1. Playing the Innovation Game : Developing the Community Sensing Capability

   Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

   Författare :Linn Evangelisti; Johan Sundell; [2018]
   Nyckelord :Video game industry; User Communities; Product Innovativeness; Dynamic Capabilities; Community Sensing Capability; Sensing; Sensemaking; Response;

   Sammanfattning : The remarkable growth of the video game industry has triggered an interest for the capabilities that video game companies need in order to seize opportunities in the market. Companies that continuously provide product innovations are arguably better equipped to succeed in the dynamic, digitized video game landscape. LÄS MER