Sökning: "Paulina Wernant"

Hittade 1 uppsats innehållade orden Paulina Wernant.

  1. 1. Nespresso - Ett koncept att sträva efter

    Kandidat-uppsats, Sektionen för ekonomi och teknik (SET)

    Författare :Paulina Wernant; Jessica Purontaka; [2013]
    Nyckelord :Konceptbutiker; sinnesmarknadsföring;

    Sammanfattning : Background: Nespresso is a part of the Nestlé group and was founded in 1986, in the liaison of the revolutionary new method of brewing coffee. The idea was that everyone should be able to brew themselves a cup of espresso that would taste as if a professional barista had done it. Nespresso has now turned in to a new coffee culture. LÄS MER