Sökning: "Sarah Wahlund"
Hittade 1 uppsats innehållade orden Sarah Wahlund.
1. Beyond the Plate : A qualitative study on atmospheres impact oncustomer experiences in the Swedish restaurantindustry.
Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)Sammanfattning : This thesis was conducted to get a better understanding on how the atmosphereimpacts a restaurant experience in Sweden. To investigate which factors influence arestaurant's atmosphere, the customer journey model and FAMM-model will beutilized. LÄS MER
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