Sökning: "Customer Journey Canva"

Hittade 1 uppsats innehållade orden Customer Journey Canva.

  1. 1. Beyond the Plate : A qualitative study on atmospheres impact oncustomer experiences in the Swedish restaurantindustry.

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Victor Eskilsson; Sarah Wahlund; [2023]
    Nyckelord :Consumer experience; Atmosphere; FAMM-model; Customer Journey Canva;

    Sammanfattning : This thesis was conducted to get a better understanding on how the atmosphereimpacts a restaurant experience in Sweden. To investigate which factors influence arestaurant's atmosphere, the customer journey model and FAMM-model will beutilized. LÄS MER