Sökning: "Wen Zhao"

Hittade 2 uppsatser innehållade orden Wen Zhao.

1. 1. Engaging with female stand-up comedians in Rock & Roast 3 : Genres, Gender and Women’s humor

   Master-uppsats, Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

   Författare :Wen Zhao; [2021]
   Nyckelord :Social Sciences;

   Sammanfattning : This research bears the research gaps of Chinese stand-up comedy and female stand-up comedians in mind, aiming to contribute to the lesser researched field of Chinese female stand-up comedy. Audience research is the bedrock of this research which sheds light on how audiences define, interpret and evaluate the genre of stand-up comedy and female stand-up comedy. LÄS MER

3. 2. Key Success Factors behind Mobile Games : A Business Model for the Chinese mobile game market

   Magister-uppsats, Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

   Författare :Zhao Yue Wen; [2015]
   Nyckelord :business model; mobile game; key success factor;

   Sammanfattning : The research question is formulated as “what are the key success factors making a mobile game become a big success in China? ” to view the key success factors behind new launched mobile games and how company’s business model and marketing strategy that bring them into and help them succeed in the China market.   A qualitative method with the deductive approach has been using in this paper to be able to answer and interpret the studied questions. LÄS MER