Hur kommer införandet av GDPR, givet den framtida elmarknadshubben påverka energibolagen? : En fallstudie på energibolaget Sala-Heby Energi AB

Sammanfattning: The storage of data has grown exponentially the last couple of years and the discussion about the personal integrity is a controversial topic at the moment. The data contains personal information and a large proportion of the data is to a greater extent available to the public. Because of these high risks of lacking personal information, EU has decided to establish a new directive that is called the general data protection regulation (GDPR). The Energy Market Inspectorate (Ei) is a Swedish state administrative authority that has developed a proposal for a new market model for the energy industry. The model is based on a electricity market hub which will gather all the data. This new model will also raise the competetion in the energy market. The hub is scheduled to be implemented in 2021 and until then, energy companies in Sweden need to analyze what internal changes that needs to be done to have the right prerequisites. Many organizations have major problems with change processes and the main reason is that the companies do not spend enough time and commitment on factors such as norms and values amoung employees. This is a case study where I have studied what qualifications and obstacles the energy company Sala-Heby Energi possess in order to meet the new challenges regarding GDPR and the new market model. I have through interviews and internal analyzes concluded that there are number of qualifications needed to meet the new data protection regulation and the new market model for the energy industry. I also concluded that a lot more responsibility will be required in the organisation when it comes to processing ofpersonal data. Furthermore, Sala-Heby Energy underwent a change process that was very similar to a model called the 8-step model of change by Kotter (1996). Finally, this study shows that there is no clear analysis of Ei on how the new data protection regulation will affect the electricity market hub.