Analysing the Internal Communication in Organisation in the Context of Hybrid Model Working from Perspectives of Leaders and Followers

Sammanfattning: The COVID-19 pandemic kept the world closed for a long time, and its effects affected everyone. Even large organisations could not escape these changes, but it was mandatory for them to come up with new ways, how the working conditions that prevail in offices can be transferred to people`s homes, so that remote working would be possible. Leadership is already a challenging job and it is not suitable for everyone, of course people can also learn and grow to be a leader and the longer you have experience in leadership, the more likely you will be better at it, provided that the leader also has a constant desire to learn and move forward and not just stick to old patterns. One of the challenges of today`s leadership is hybrid working and especially the days when one`s team work from home. This paper studies how leaders and followers have experienced internal communication in the organisation in the context of hybrid work. This paper has been done in cooperation with a large organisation operating in the Finnish media sector, and their leaders and followers have been interviewed to obtain results to the questions. Communication has been more affected by external factors, such as, for example, on remote days, the lack of face-to-face conversations, challenges to read and understand the body language and general atmosphere of followers, the abundance of communication platforms and the resulting confusion of information, and simply the lack of social moment have caused the most challenges in hybrid work, especially on remote days. Positive aspects have also been found, such as, more free time, working is more independent and most of times more efficient, and the importance of office days belonging to the hybrid model has increased and going to the office 1-2 times a week feels more meaningful.