"Om man pratar om något annat kanske det var viktigare" : Sociala relationers påverkan på information som delas vid information grounds

Sammanfattning: The following thesis investigates how social relations affect the type of information that people acquire without actively looking for it. To do this Karen Fisher’s concept of information grounds is being used, together with Mark Granovetter’s theory about the strength of weak ties. The population in the study is new university students. A combination of diaries and interviews was used to gather the empirical material, which was then analyzed using thematic analysis. The analysis showed that the most commonly shared type of information was information about people. Conversations with strong ties were usually more in depth, while conversations with weak ties tended to be more superficial. This finding contributes to the reason why information from weak ties tend to appear more surprising than information from strong ties. Factors other than those officially used together with the information grounds concept turned out to be of both interest and importance to understand why certain information was shared between people, while other information was not. These factors included language, culture, and time.