Value of Recreation in A Urban Forest : A Contingent Valuation Method Approach

Sammanfattning: The objective of this study was to estimate willingness-to-pay the population in Luleå is putting on the possibility to do recreation and outdoor life activities in an urban forest. The study has been limited to the area Ormberget-Herstölandet. A contingent valuation method has been applied which asks about willingness-to-pay to conserve current recreational activities by assuming other plans for the area. A total of 151 answers were received, of which 111 was used for the analysis. This study found that willingness-to-pay for recreation was estimated to be 173 SEK per person and as one-time-payment. Total estimated value for Luleå population was 13,500,000 SEK. Willingness-to-pay was positively influenced by the number of visits, time spent, income and preferences for cross-country skiing. Negatively influenced if the respondents are male and have high environmental concern.