Sökning: "Dynamic Perspective"

Visar resultat 1 - 5 av 623 uppsatser innehållade orden Dynamic Perspective.

  1. 1. "DE VILLE JU VÄCKA KÄNSLOR, JA, OCH DET FUNKADE”. En kvalitativ studie om visuell storytelling ur ett mottagarperspektiv

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Pol Almirall Sola; Tindra Örnroth; [2024-03-11]
    Nyckelord :Storytelling; visuell kommunikation; visuell storytelling; narrativ teori; scheman; dynamisk uppmärksamhetsteori; teorin för visuellt framträdande faktorer; reklamfilm;

    Sammanfattning : In a constantly and rapidly developing world where the environment, human rights and inclusivity has become more important topics on the agenda than ever before, companies have had to adapt their marketing strategies to fit society's new expectations and standards. This has led to a shift in focus – from directly selling a product to now selling a brand. LÄS MER

  2. 2. JAKTEN PÅ HÅLLBARHET. En semiotisk bildanalys av svenska modeföretags innehåll och kommunikation på Instagram under Black Week

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Natalie Hedberg; Moa Lidö Mannervik; [2024-03-06]
    Nyckelord :Black Friday; Black Week; CSR; Greenwashing; Hållbarhetskommunikation; Instagram; Konsumtion; Semiotik;

    Sammanfattning : This undergraduate thesis employed a qualitative content analysis that includes a semiotic approach, incorporating both denotation and connotation, to examine advertising campaigns on Instagram from three Swedish fashion companies during Black Week. The Swedish fashion companies that were examined are Haglöfs, Gina Tricot and Kappahl. LÄS MER

  3. 3. A qualitative study of foreign aid and China’s role in economic and human development in Zambia

    Master-uppsats, Göteborgs universitet/Institutionen för globala studier

    Författare :Sue-Ellen Njekwa Ryberg; [2024-01-26]
    Nyckelord :Zambia; foreign aid; development; dependency; debt trap; Chinese loans;

    Sammanfattning : The precedent of unrivaled lending in Zambia, to a great degree, and courtesy to the World Bank, has generated a normative and financial frame that puts forward economic prosperity as only being made manifest through lending in perpetuality. Zambia has in recent decades found itself in between both West and East spheres of power in terms of foreign aid and this has had an impact on its development. LÄS MER

  4. 4. Beyond the Crisis: A Safe Haven Analysis : Empirical Insights into the Divergence of Gold and Bonds for Portfolio Hedging

    Kandidat-uppsats, Umeå universitet/Företagsekonomi

    Författare :Anthony Baugi; Eugene Zhang; [2024]
    Nyckelord :Gold; Bonds; Safe Haven; Hedging; US Treasury; Volatility; Covid; Portfolio Theory; Asset Dynamics; Fiscal Policy; Monetary Policy; Financial Crisis; Asset Management; Risk Management; Portfolio Risk;

    Sammanfattning : Purpose: This thesis investigates the relationship concerning traditional safe haven assets, gold and US 10-year treasury bonds during periods of market instability, specifically during the economic concerns raised by the COVID-19 pandemic. It assesses the hedging and safe haven properties of these assets and their dynamic nature throughout two periods of unconventional monetary and fiscal policy measures by the Federal Reserve & US Congress respectively. LÄS MER

  5. 5. Stödjande insatser för ensamkommande unga: en retrospektiv studie ur de ensamkommande ungas perspektiv

    Kandidat-uppsats, Lunds universitet/Socialhögskolan

    Författare :Kristin Persson Borgström; [2024]
    Nyckelord :unaccompanied minors; support measures; integration; user perspective; ensamkommande unga; insatser; brukarperspektiv; Social Sciences;

    Sammanfattning : Support measures for unaccompanied minors relate to their integration processes in Sweden. This study contributes to the understanding of the integration process of unaccompanied youth by examining interventions through their retrospective perspective. LÄS MER