Sökning: "Canan Özturk"

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  1. 1. Business Model Innovation in Start-ups : A qualitative case study of Business Model Innovation in the context of Technology Start-ups in Sweden

    Magister-uppsats, Högskolan i Jönköping/Internationella Handelshögskolan

    Författare :Alexandre Sixel Rodrigues; Canan Özturk; [2019]
    Nyckelord :Business Model; Business Model Innovation; SMEs; Start-ups; Technology Start-ups; Case study; BM; BMI; Technology;

    Sammanfattning : Background: In today's digitalized and globalized business environment, entrepreneurs are constantly challenged to carefully plan its start-ups products, services or business model. Any failure in one of those components may result in a less competitive company, which could lead to failure as consequence. LÄS MER