Sökning: "Marina Lysikova"

Hittade 1 uppsats innehållade orden Marina Lysikova.

  1. 1. Are you ready for a new (AI) colleague? : How the geopolitical and cultural contexts influence fashion retail managers’ decision-making process regarding adopting and implementing AI.

    Magister-uppsats, Linnéuniversitetet/Institutionen för management (MAN)

    Författare :Florence Mensah; Marina Lysikova; [2023]
    Nyckelord :AI technology; artificial intelligence AI ; digital transformation; IT innovation; cultural context; geopolitical context; AI adoption; AI implementation; fashion retail industry;

    Sammanfattning : The rapid development of artificial intelligence (AI) has led to significant changes in the business environment and academic discussions. AI boosts productivity and positively impacts the competitive advantage of organisations. LÄS MER