Sökning: "Michelle Silva"
Hittade 2 uppsatser innehållade orden Michelle Silva.
1. Land Inequality, Agrarian Development and Peace in Colombia : A Political Ecology View
Master-uppsats, KTH/Hållbar utveckling, miljövetenskap och teknikSammanfattning : One of the major problems that characterizes the Colombian countryside is the extreme concentration of land. When addressing the question of how land has been concentrated in Colombia, often the emphasis is placed on phenomena such as armed violence and drug-trafficking. LÄS MER
2. Influencer Marketing - ytlig inspiration eller något djupare?
Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : Title: "Influencer Marketing - Superficial Inspiriation or Something Deeper?" - A qualitative research about the relationship between fashion influencers and their followers from a Consumer Culture Perspective Seminar date: 2018-01-11 Course: FEKH29, Business Administration: Bachelor Degree Project In Marketing Undergraduate Level, 15 Credits Authors: Michelle Da Silva Pereira, Eric Larsson, Oscar Molin Advisor: Jon Bertilsson Key words: Influencer, Follower, Consumer Culture Theory, Brand Relationship, Fashion Purpose: The purpose of this study is to create a better understanding of followers' view of their relationship to fashion influencers and what kind of motives that underlie their reasons to follow, from a Consumer Culture Perspective. Methodology: A qualitative study has been conducted based on semi-structured interviews. LÄS MER