Sökning: "Mimi Öhlund"

Hittade 1 uppsats innehållade orden Mimi Öhlund.

  1. 1. Personal Branding ThroughImagification in Social Media : Identity Creation and Alteration Through Images

    Magister-uppsats, Marknadsföring

    Författare :Gustav Lindahl; Mimi Öhlund; [2013]
    Nyckelord :Social media; Instagram; Identity; Personal branding; Social interaction; Symbolic interactionism; Images;

    Sammanfattning : The general purpose of this qualitative study is to investigate how individuals today, in a societywhere people spend more and more time on social media, create and alter their identity throughimages. The study is focused on Instagram, the most widespread social media only focused onphotos. LÄS MER