Sökning: "Sandra Gilén"
Hittade 1 uppsats innehållade orden Sandra Gilén.
1. Social Media within a B2B context : A qualitative study about how industrial corporations can use social media to maintain B2B relationships
Kandidat-uppsats, Högskolan i Jönköping/IHH, FöretagsekonomiSammanfattning : The last thirty years there has been a dramatic change in relationship marketing. The use of computers connected to the Internet at work places has increased over time and social media is widely used in marketing strategies. LÄS MER
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