Sökning: "Tunca Turkoglu"

Hittade 2 uppsatser innehållade orden Tunca Turkoglu.

1. 1. How to utilize a value-basedpricing strategy in service contracts : A descriptive case study of how a Swedish pricing consultancy company optimizes pricing ofservices for its customers

   Magister-uppsats, KTH/Skolan för industriell teknik och management (ITM)

   Författare :CEM AYDEDE; TUNCA TURKOGLU; [2017]
   Nyckelord :;

   Sammanfattning : .... LÄS MER

3. 2. How to utilize a value-based pricing strategy in service contracts : A descriptive case study of how a Swedish pricing consultancy company optimizes pricing of services for its customers

   Magister-uppsats, KTH/Industriell Marknadsföring och Entreprenörskap

   Författare :Cem Aydede; Tunca Turkoglu; [2017]
   Nyckelord :value-based pricing; pricing strategy; pricing process; service contracts; manufacturing industry;

   Sammanfattning : This paper’s aim is to analyze value-based pricing strategies in service contracts and how they help companies generate sustainable advantages. Scoop of the analysis will be service contracts in manufacturing industry. LÄS MER