Sökning: "Utility-based nonownership"

Hittade 1 uppsats innehållade orden Utility-based nonownership.

  1. 1. Embracing a new era of clothing consumption

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Julia Larsdotter; Vivianne Yance; [2019]
    Nyckelord :Collaborative consumption; Redistributed ownership; Utility-based nonownership; Second-hand clothing; Clothing rental;

    Sammanfattning : Clothes play an important role in our lives; not only providing protection, but also offering a way to express ourselves and who we are to the world around us. However, the purchasing of clothing has escalated into unsustainable volumes whereas the utilization of clothing, on the other hand, has decreased. LÄS MER