Sökning: "real"

Visar resultat 1 - 5 av 14681 uppsatser innehållade ordet real.

  1. 1. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Moa Lind; Malin Morup; [2024-02-12]
    Nyckelord :Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

    Sammanfattning : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. LÄS MER

  2. 2. Securitized or Not Securitized? : A Case Study of Sweden's COVID-19 Strategy During the First Year of the Pandemic

    Master-uppsats, Uppsala universitet/Statsvetenskapliga institutionen

    Författare :Max Anklev; [2024]
    Nyckelord :Securitization Theory; De securitization; Non-securitization; COVID-19; Sweden;

    Sammanfattning : This thesis analyzes Sweden's unique and puzzling approach to the COVID-19 pandemic by using the securitization framework, exploring if Sweden's strategy during the pandemic's first year reflects securitization, (de)securitization, or non-securitization. It employs content analysis to evaluate Sweden's response, analyzing primary sources and academic literature, and uses a discourse table based on existing theoretical studies by Barry Buzan, Ole Waever, and Jaap de Wilde (1998) and Lene Hansen (2012) to assess indicators of securitization, (de)securitization or non-securitization. LÄS MER

  3. 3. Beyond the Crisis: A Safe Haven Analysis : Empirical Insights into the Divergence of Gold and Bonds for Portfolio Hedging

    Kandidat-uppsats, Umeå universitet/Företagsekonomi

    Författare :Anthony Baugi; Eugene Zhang; [2024]
    Nyckelord :Gold; Bonds; Safe Haven; Hedging; US Treasury; Volatility; Covid; Portfolio Theory; Asset Dynamics; Fiscal Policy; Monetary Policy; Financial Crisis; Asset Management; Risk Management; Portfolio Risk;

    Sammanfattning : Purpose: This thesis investigates the relationship concerning traditional safe haven assets, gold and US 10-year treasury bonds during periods of market instability, specifically during the economic concerns raised by the COVID-19 pandemic. It assesses the hedging and safe haven properties of these assets and their dynamic nature throughout two periods of unconventional monetary and fiscal policy measures by the Federal Reserve & US Congress respectively. LÄS MER

  4. 4. Sökande anses intet kunna förtjena : En analys av fattigvårdens behandling av fysiskt, kroniskt sjuka kvinnor åren 1906, 1916 och 1926 i Maria Magdalena församling på Södermalm i Stockholm

    Master-uppsats, Linnéuniversitetet/Institutionen för kulturvetenskaper (KV)

    Författare :Evelina C. Sandell; [2024]
    Nyckelord :Fattigdom; understöd; kvinna; kvinnor; fattig; fattiga; sjuk; sjuka; kronisk; kroniskt; fattigvård; fattigvården; sekelskiftet; 1900-talet; 1918; fattigvårdsreform;

    Sammanfattning : This essay examines the contact between the poor service and chronically and physically ill women during the first half of the 20th century at the Maria Magdalena parish at Södermalm in Stockholm. At the time the district was home to a substantial, poor population. LÄS MER

  5. 5. Network Connectedness in Financial Markets

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

    Författare :Andrea Marcolini; [2024]
    Nyckelord :Systemic risk modeling; US REITs connectedness; S P 500 connectedness; Returns and realized volatilities prediction;

    Sammanfattning : This paper is a collection of two different theses discussing the prediction of the returns and volatilities of the S&P 500 constituents and of US Real Estate Investment Trusts (REITs) by analyzing their centrality within the financial market network. Both empirical works summarize the relevant financial and network literature, demonstrating how modeling stock connectedness within financial markets makes it possible to create returns and volatility predictors, improving investors' portfolio allocations and achieved investment Sharpe ratios. LÄS MER