Sökning: "wasita"

Hittade 2 uppsatser innehållade ordet wasita.

  1. 1. The stories they tell: An exploratory study on how luxury and premium fashion brands profile themselves online

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Maiya Johnson; Wasita Thongdee; [2019]
    Nyckelord :Luxury fashion brands; Premium fashion brands; Brand dilution; Internet Dilemma; Websites;

    Sammanfattning : What do premium and luxury brands communicate in a digital world? Despite a growing number of studies in the field of luxury within the past few years, confusion persists among scholars about what constitutes a luxury brand as opposed to a premium brand. The rise of the internet has further blurred any distinction between these two categories. LÄS MER

  2. 2. The Study of tendencies and factors related to users adoption of the new service design at Thai Embassy, Stockholm

    Master-uppsats, KTH/Skolan för datavetenskap och kommunikation (CSC)

    Författare :Wasita Witchutraiphob; [2017]
    Nyckelord :Service design; governmental sector; Adoption; service fee;

    Sammanfattning : This master thesis studied key determinants in service innovation that contribute to user adoption. The study applies design method to understand Visa applicant experiences and tendency to adopt a new service design, which the standard is set up by production workers at Thai embassy in Stockholm Sweden. LÄS MER