Sökning: "Ahmad Cina Turab"
Hittade 1 uppsats innehållade orden Ahmad Cina Turab.
1. "Hur influencer påverkar konsumentens köpprocess" - En studie om hur influencer påverkar konsumenter vid köpbeslutet på instagram
Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : Digitization, social media and e-commerce are three powerful components that have changed our lives. Influencer marketing has become a key strategy for companies seeking to reach new consumers. Influencers have proven that they can have a big impact on buying behavior and companies' marketing. LÄS MER
Resultatsidor:
1