Sökning: "Erik Kahlin"

Hittade 1 uppsats innehållade orden Erik Kahlin.

  1. 1. Stopp i dörren: En studie av mekanismerna bakom dörrpolicy

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Andreas Löfgren; Erik Kahlin; [2009]
    Nyckelord :door policy; demarketing; strategy; nightclubs;

    Sammanfattning : The notion of door policy has received little academic investigation. In the media this phenomenon has however received much attention and has been connected to allegations of discrimination. The authors of this thesis take another view in trying to identify the mechanisms behind door policy from an economic perspective. LÄS MER