Sökning: "Interpretive paradigm"

Visar resultat 1 - 5 av 46 uppsatser innehållade orden Interpretive paradigm.

1. 1. #DeGenderFashion : A Visual Analysis of How Fashion Is Used to Challenge Gender Norms and Heteronormative Expectations

   Magister-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Författare :Alexandra Edelsbrunner; [2023]
   Nyckelord :Fashion Theory; Gender Theory; Social Media Activism; Identity; Cultural Studies; Gender Norms;

   Sammanfattning : The study aims to answer the question of whether fashion can communicate meaning, by addressing how creators on Instagram challenge dominant gender norms through fashion, with a focus on the activist movement of #DeGenderFashion. The research questions will be answered using fashion theory and gender theory as guiding points, with literature on social media activism, representations of gender, and cultural studies giving further insight into the dynamics of the movement. LÄS MER

3. 2. How do the Female Attitudes Towards Sustainable Branding Influence Purchase Intention in the Sportswear Industry : A qualitative study of women aged 20-50.

   Kandidat-uppsats, Jönköping University/IHH, Företagsekonomi

   Författare :Nicole Vizcaino; Emma Kettunen; [2023]
   Nyckelord :Attitudes; Sustainability; Sustainable branding; Brand sustainability; Greenwashing; Sportswear; Sportswear industry; Sports apparel industry;

   Sammanfattning : Background: The sportswear industry has grown rapidly in the past years, with sportswear becoming a popular choice for everyday wear and sports activities. However, concerns about sustainability have emerged, prompting consumers to think about their purchasing habits. LÄS MER

4. 3. The Impact of AI On Internal Communication Within An Organization : A Critical Examination of AI Adoption

   Kandidat-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Författare :Mohammed Alkhateeb; Erik Duné; Ead Akriem; [2023]
   Nyckelord :AI; Communication; Employee Engagement; Collaboration; Information; Technology; AI Adoption;

   Sammanfattning : ABSTRACT Date: [2023-05-31] Level: Bachelor thesis in Business Administration, 15 cr  Institution: School of Business, Society and Engineering, Mälardalen University  Authors: Mohammed Alkhateeb (97/01/04) Erik Duné (96/01/20) Ead Akriem (99/07/14) Title: The Impact of AI On Internal Communication Within An Organization - A Critical Examination of AI Adoption Supervisor: Lampou Konstantin Keywords: AI, Communication, Employee Engagement, Collaboration, Information,     Technology, AI Adoption Research question What are the advantages and disadvantages of adopting AI in internal communication within a company? Purpose: This study seeks to provide insights to help organizations make informed decisions about incorporating AI into their communication processes. Method: An exploratory approach was applied within its qualitative method to align the study with its purpose. LÄS MER

5. 4. Breaking Free From Financial Inertia : The Barriers Causing and Enablers Mitigating Financial Inertia in Circular Business Model Transitions

   Master-uppsats, Linköpings universitet/Institutionen för ekonomisk och industriell utveckling; Linköpings universitet/Filosofiska fakulteten

   Författare :Paula Arbenius; Elias Norling; [2023]
   Nyckelord :Circular Business Model; Financial Inertia; Financing; Service-Based Business;

   Sammanfattning : Background: Regulations and Governments prompt companies to reassess their practices and align with sustainability standards. It emphasizes a transition towards circular business practices, which requires large amounts of capital to commit to the adoption of circularity fully. LÄS MER

7. 5. Ätstörningar i klättringen : En narrativ studie om klättrares upplevelser av ätstörningar och ätstört beteende

   Master-uppsats, Linnéuniversitetet/Institutionen för idrottsvetenskap (ID)

   Författare :Martin Sundgren; [2022]
   Nyckelord :Klättring; narrativ; ätstörning;

   Sammanfattning : The last few years eating disorders have become a hot topic in the world of climbing, however very little research has been done. The available research shows alarming levels of eating disorders amongst climbers. This study has the purpose of highlighting climbing’s impact as a social phenomenon and as a sport on people with an eating disorder. LÄS MER