Sökning: "Jongwoo Lim"

Hittade 1 uppsats innehållade orden Jongwoo Lim.

  1. 1. Digital Sustainability: How does digital transformation in the tourism industry affect sustainable development? : A case study of the Innovation Voucher Project in Korea

    Master-uppsats, Södertörns högskola/Företagsekonomi

    Författare :Jongwoo Lim; [2023]
    Nyckelord :Digital sustainability; Digital transformation transition ; Tourism business; Sustainable development; COVID-19; Service Marketing; Innovation Voucher Project;

    Sammanfattning : This paper examines how the adoption of a series of digital technologies in tourism companies affects economic, social, and environmental sustainability. This research conducted a quantitative survey on tourism companies in Korea to empirically explore the connection between digital transformation and its impact on sustainability. LÄS MER