Sökning: "Limin Chen"

Hittade 1 uppsats innehållade orden Limin Chen.

  1. 1. Exploring Coopetition in Single Firm and Its Contribution to Service Management : A case study in Red Star Macalline and IKEA China

    Master-uppsats, Företagsekonomi

    Författare :Shuai Hao; Limin Chen; [2012]
    Nyckelord :coopetition;

    Sammanfattning : Background: In the contemporary economy, companies increasingly cooperate withtheir competitors to create competitive advantages through knowledge creation andabsorption, broad resource pool, reduced risks and uncertainties, and better productsand services for consumers. This situation is termed as coopetition which refers tofirms simultaneously competing and cooperating with each other. LÄS MER