Sökning: "Patrick Elfqvist"

Hittade 1 uppsats innehållade orden Patrick Elfqvist.

  1. 1. Customers Sustainability Demand : A comparison between convenience goods and shopping goods

    Kandidat-uppsats, Högskolan i Jönköping/IHH, Företagsekonomi

    Författare :Lisa Nilsson; Viktor Höjman; Patrick Elfqvist; [2015]
    Nyckelord :Sustainability; Sustainability demand; Customer attitude; Customer behaviour; Convenience goods Shopping goods;

    Sammanfattning : In pace with a growing awareness among customers, so does the demand for sustainable products increase in various markets. Sustainability is even referred to become a mega-trend (Lubin & Esty, 2010). LÄS MER