Sökning: "generational shifts on the labour market"

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  1. 1. Finding the Perfect Fit : A Study of Person-Organisation Fit Between Generation Z and Employers

    Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Ellen Colliander; Evelina Olsson; [2023]
    Nyckelord :employer branding; generational shifts on the labour market; generation Z; personal branding; person-organisation fit;

    Sammanfattning : This thesis explores the conditions for perception of a person-organisation (P-O) fit between Generation Z (Gen Z) and employers in a talent acquisition context. The study is based on the presumption that the perception the candidate gets of the employer is based on the employer’s brand and vice versa. LÄS MER