Sökning: "launching and re-launching"
Hittade 1 uppsats innehållade orden launching and re-launching.
1. Crossing the chasm : Launching and re-launching in the Swedish mobile phone industry
Kandidat-uppsats, IHH, EMM (Entrepreneurskap, Marknadsföring, Management)Sammanfattning : The 1990s is commonly referred as the Golden Age for High Technology and during this time the industry grew with a rapid speed. As a result, the consumers were presented with a various number of innovative products such as the Internet, computers and mobile phones. LÄS MER
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