Kvinnan, Gudinnan och naturen : En ekofeministisk undersökning av uttryckt världsbild på nyhedniska instagramkonton

Sammanfattning: This is a study about an ecofeminist perspective on contemporary paganism among women on instagram. It takes off along with former studies that have researched feminist and psychological aspects of women's use of mythological figures and feminine god symbols and paganism on instagram. The purpose of this study is to examine what worldview surrounds the seemingly feminist and neopagan expressions on instagram and to interpret them with Plumwood’s ecofeminist theory of dualism supplemented with Christ's theoretical additions on how the divine relates to the previous theory. The goal is to contribute to the research that examines neopagan women on Instagram and the connection between neopaganism and ecofeminism. The purpose is answered through questions about which worldview is expressed in the instagram posts and how the posts can be understood based on Plumwood and Christ's ecofeminist theory of dualism. They are answered through a qualitative content analysis and with the help of a quantitative compilation of necessary parts of the material needed to apply the theory. Feminist and neopagan expressions can be seen through a cyclical worldview where people and certainly women are encouraged to follow the cycles of nature, in opposition to capitalism, with a focus on rest during winter and menstruation. Positive qualities and agency are attributed to women, animals and nature can, based on Plumwood's ecofeminist theory, be seen as an ecofeminist approach to break the prevailing dualism between nature and culture. The changeable such as body, emotions and personal transformation is highly valued in the material which can be understood, based on Christ's theoretical addition, to emphasize the downgraded part of the dualism nature and culture. These ecofeminist expressions are framed by a religious worldview where a higher power or something greater, often in the form of the Goddess and nature itself or the elements of nature such as the moon and healing herbs, is believed to hold and guide people towards their highest good.