Autonomous cleaning robot as a service : Exploring value co-creation opportunities for an autonomous cleaning robot in the context of a cleaning service

Sammanfattning: The purpose of this thesis is to explore the value co-creation opportunities for an autonomous cleaning robot, in the context of a cleaning service, by using several prototyping methods. Assuming a service perspective, with an exploratory, multi-stakeholder, and collaborative approach, a case study of an autonomous cleaning robot currently in development is conducted. With the methodological approach of sequentially and iteratively going through the phases of Mapping and Ideation, Conceptualization, Prototyping, and Data analysis, a total of 10 co-creative, stakeholder-centric workshops were conducted, using various prototyping methods e.g. Contextual value network mapping and Desktop walkthrough. Findings show that the value that an autonomous cleaning robot can bring different stakeholders in the context of a cleaning service is multi-facetted and can be divided in to eight different Aspects, where each value carries a different implication at the level of the individual and the level of the system. Furthermore, a list of seven different Design parameters and four different Design problems are presented, which should be used as guidelines when further developing a cleaning service that uses an autonomous cleaning robot. Finally, the implications of the findings are put into a broader perspective through discussion, with topics such as the impact of more robots in society.