Sökning: "Consumer Value"

Visar resultat 16 - 20 av 1273 uppsatser innehållade orden Consumer Value.

  1. 16. The Power of trust : Exploring what influences consumer trust in environmental sustainability claims.

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Caesar Friberg Jonsson; Anton Barrklint; Max Åkerberg; [2023]
    Nyckelord :;

    Sammanfattning : Background: Environmental sustainability claims refers to communications made by companies about their improved environmental performance. Improved environmental performance can for example be a company claiming to emit less carbon dioxide or climate compensating the consumer's purchase. LÄS MER

  3. 17. Showrooming: En växande konsumtionstrend : Värdefaktorer i köpbeslutsprocessen kopplat till showrooming

    Magister-uppsats, Karlstads universitet/Handelshögskolan (from 2013)

    Författare :Amanda Lindkvist; Agnes Rudander; [2023]
    Nyckelord :Consumption; Showrooming; Omni-channel; Channels; Value; Purchase decision-making process; Konsumtion; Showrooming; Omnikanal; Kanaler; Värde; Köpbeslutsprocessen;

    Sammanfattning : Den tekniska utvecklingen har bidragit till ett ökat antal kanaler mellan företag och konsumenter. Detta möjliggör för konsumenter att fritt röra sig mellan dessa kanaler för att skapa och forma dess köpupplevelse efter önskat behov. LÄS MER

  4. 18. How is triple bottom line thinking included in small-firm decision making? – A study of potato farmers in Östergötland, Sweden : hur påverkas potatisproduktionen av kvalitetskrav?

    Master-uppsats, SLU/Dept. of Economics

    Författare :Madeleine Gillheimer; [2023]
    Nyckelord :Food waste; production losses; primary production; triple bottom line; decision theory; garbage can model;

    Sammanfattning : Earlier research has shown a lack of studies on waste in agriculture production. Therefore, there is a need for improved screening for the cause of wastage in primary production. In addition, more research is required on how quality requirements and norms affect wastage and how waste can be prevented. LÄS MER

  5. 19. Exploring Cross-Cultural Differences in Attitudes Towards SDG12

    Magister-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Författare :Jessika Melander; Diana Al-Khameesi; [2023]
    Nyckelord :SDG; Consumer attitude; Cultural values; Hofstede;

    Sammanfattning : Date: 2023/05/30 Level: Master thesis in Business Administration, 15cr Institution: School of Business, Society and Engineering, Mälardalen Authors: Diana Al-Khameesi, Jessika Melander Title: Exploring cross-cultural differences in attitudes towards SDG12  Supervisor: Emre Yldiz Keywords: SDG, Consumer attitude, Cultural values, Hofstede Research question: To what extent individuals’ attitudes towards SDG12 vary across cultures?  Purpose: To what extent the importance of cultural values of individuals has influenced consumer attitude towards SDG12 and what implications this have for the SDGs being marketed as international goals.  Method: A quantitative study; collecting 230 valid responses from individuals across multiple countries. LÄS MER

  7. 20. The Other Side of Equity Valuation: Unlock The Power of Expectations-Based Investing with a Reverse-Engineered Valuation Model

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Lucas Nilsson; Isabelle Persson; [2023]
    Nyckelord :Corporate Valuation; Expectations-Based Investing; Residual Income Valuation Model; Return on Equity; Reverse-Engineered Valuation;

    Sammanfattning : Corporate valuations models have extensive use in practice and are cornerstones in the academic setting of finance. Traditional valuation models have the function to calculate the intrinsic value of a company on the basis of the forecasted performance of a company. LÄS MER