Sökning: "Coralis Berggren"

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  1. 1. Barriers Online: Exploring Consumers' Resistance to E-groceries

    Kandidat-uppsats, Högskolan i Jönköping/IHH, Företagsekonomi

    Författare :Coralis Berggren; Sarah Wikström; [2018]
    Nyckelord :E-commerce; Barriers; E-grocery; Consumer Perceptions; Consumer Resistance;

    Sammanfattning : Background: Since the dawn of internet shopping there has always been consumers who show resistance. Researchers have identified several relevant barriers which inhibit these consumers from shopping online. LÄS MER