Sökning: "E-commerce"

Visar resultat 1 - 5 av 914 uppsatser innehållade ordet E-commerce.

  1. 1. The role of Networking in Internationalization - The case of Swedish fashion firms’ internationalization

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Melina Amel Sayyah; Karl Rydberg; [2019-08-08]
    Nyckelord :Networks; Networking; Internationalization; Foreign market entry; Fashion firms; Fashion industry; Sweden;

    Sammanfattning : MSc in International Business and Trade.... LÄS MER

  3. 2. Escaping the free zone - What makes users pay for freemium online content?

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Palin Wisarutnart; Konstantinos Tseperis; [2019-07-03]
    Nyckelord :Freemium; Purchase Intention; Behavioural Intention; Online Media Content; Subscription; Theory of Planned Behaviour; Technology Acceptance Model;

    Sammanfattning : MSc in Marketing and Consumption.... LÄS MER

  4. 3. Keeping in touch with millennials: How millennial consumers handle the inability to touch clothes when shopping online

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Ted Stenberg; Linyue Zhao; [2019-07-03]
    Nyckelord :E-commerce; Clothes; Inability to touch; Touch compensation; Millennials;

    Sammanfattning : MSc in Marketing and Consumption.... LÄS MER

  5. 4. A case study of the Dubai e-commerce market - how cultural impacts within business contexts, and marketing activities should be considered when Swedish businesses seek to enter

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Rebecca Hering; Sarah Abaid; [2019-07-03]
    Nyckelord :Entering foreign markets; E-commerce; Cultural impact in international business contexts; Marketing activities;

    Sammanfattning : MSc in Marketing and Consumption.... LÄS MER

  7. 5. What’s the point of the collection point? - A case study in Gothenburg

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Viktor Albihn; Pierre Larsson; [2019-07-02]
    Nyckelord :CDP; ; Point Allocation; City Logistics; Parcel delivery; collection and delivery point; ; Last-mile delivery;

    Sammanfattning : MSc in Logistics and Transport Management.... LÄS MER