Sökning: "Katelyn Hertler"

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  1. 1. Dare to Share: User Value Co-creation in the Sharing Economy

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Katelyn Hertler; Natasha Tasso; [2015]
    Nyckelord :Holbrook’s Value Typology; Metcalfe’s Law and the Network Effect; DART Model of Value Co-Creation; Digital Network Interaction Models; Business and Economics;

    Sammanfattning : The purpose of this research is to explore the impact users have on value co-creation in the sharing economy. More specifically, we aim to examine the values users can co-create for each other through exchanges and interactions within the sharing economy. LÄS MER