Sökning: "Killian Oursel"
Hittade 1 uppsats innehållade orden Killian Oursel.
1. How do ethics in influencer marketing impact consumer behavior?
Kandidat-uppsats, Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhetSammanfattning : Influencer marketing has an unethical side that was important for us to talk about. Thisstudy’s objective was to understand how impactful it was regarding the consumer and how itcould be really bad for a company to use this type of marketing in an unethical way. LÄS MER
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