Sökning: "Ladylike."

Hittade 3 uppsatser innehållade ordet Ladylike..

  1. 1. Co-opting Feminism: How brands hijack social movements - A comparative study of the illustrative cases 'Redfit' & 'Ladylike'

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Rebecka Lindholm; Emma Håkansson; [2017]
    Nyckelord :Feminism; Social movement; Co-opt; Cultural branding; RedFit; Ladylike.; Business and Economics;

    Sammanfattning : Purpose: The purpose and aim with this research was to understand how brands successfully can co-opt a social movement; specifically feminism, as part of their brand building-strategies. The phenomenon was explored by comparing one successful case, Libresse’s ‘RedFit’ campaign, with a relatively the less successful case; that is, H&M’s ‘Ladylike’ campaign. LÄS MER

  3. 2. The conceptualisation of FEMININITY on English Wikipedia

    Kandidat-uppsats, Lunds universitet/Engelska

    Författare :Max Bäckström; [2014]
    Nyckelord :Conceptual analysis; feminity; Wikipedia; multivariate statistics; corpus linguistics; Languages and Literatures;

    Sammanfattning : This study undertakes a quantitative and usage-based Cognitive Linguistic study on the representation and conceptualisation of FEMININITY on English Wikipedia. Contemporary information media are changing fundamentally and the place of Wikipedia in the new media space is important not only because of its influence but because it is radically different to traditional media. LÄS MER

  4. 3. The Exclusion of Working-Class Women in Virginia Woolf's A Room of One's Own

    Kandidat-uppsats, Estetisk-filosofiska fakulteten

    Författare :Louise Jayakrishna; [2011]
    Nyckelord :Woolf; A Room of One s Own; classism; exclusion;

    Sammanfattning : In Virginia Woolf’s A Room of One’s Own the narrator clearly expresses her rage and resentment exposing the absence and exclusion of women through history and she also focuses on the unfair position of women in her contemporary society. The narrator encourages women to emancipate themselves and to be aware of the idiosyncratic nature of society that restricts them to the private sphere. LÄS MER