Sökning: "Milan Wynants"

Hittade 3 uppsatser innehållade orden Milan Wynants.

  1. 1. Exploring the Entrepreneur's Mind - A Spectrum of Corporate Branding Mindsets Found in Start-ups

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Barbara Elisabeth Plompen; Milan Wynants; [2021]
    Nyckelord :Business and Economics;

    Sammanfattning : .... LÄS MER

  2. 2. Leeds United: A New Era?

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Cornelia Borg; Barbara Plompen; Milan Wynants; [2021]
    Nyckelord :Business and Economics;

    Sammanfattning : .... LÄS MER

  3. 3. Restaurant industry's response to Covid-19

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Nikoleta Mircheva; Barbara Plompen; Milan Wynants; [2020]
    Nyckelord :Strategic Brand Management; Restaurant Industry; Brand Trust; Brand Reputation; Customer Relationship; CSR; Covid-19 Pandemic; International Dimensions; Business and Economics;

    Sammanfattning : Purpose – The key objective of this research is to discuss different restaurant strategies that emerged in Belgium, Bulgaria, Denmark and Sweden in response to the Covid-19 pandemic and relate the respective restaurant activities to brand trust and reputation. Therefore, the restaurant industry is analyzed with respect to the pandemic and findings are put into context by explaining the countries’ severity of lockdown. LÄS MER