Sökning: "Nike Inc"

Hittade 3 uppsatser innehållade orden Nike Inc.

  1. 1. How to capture that business value everyone talks about? : An exploratory case study on business value in agile big data analytics organizations

    Master-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Philip Svenningsson; Maximilian Drubba; [2020]
    Nyckelord :Big Data Analytics; Big Data; Big Data Analytics Application; Business Value; Business Value in Big Data Analytics; Agile organizations; Software Value Map; Strategic Tools;

    Sammanfattning : Background: Big data analytics has been referred to as a hype the past decade, making manyorganizations adopt data-driven processes to stay competitive in their industries. Many of theorganizations adopting big data analytics use agile methodologies where the most importantoutcome is to maximize business value. LÄS MER

  3. 2. När idolerna faller : En eventstudie av Nike Inc

    Kandidat-uppsats, Institutionen för samhällsvetenskaper

    Författare :Alexandra Magnusson; Marcus Bojling; [2013]
    Nyckelord :Efficient-market hypothesis; Event study; Nike; Cumulative abnormal return CAR ; Lance Armstrong; Tiger Woods; Oscar Pistorius; Effektiva marknadshypotesen; Eventstudie; Nike; Kumulativ onormal avkastning CAR ; Lance Armstrong; Tiger Woods; Oscar Pistorius;

    Sammanfattning : Inledning: Ett företag som sponsrar en känd person förknippas starkt med denna. Tidigare forskning har visat att det finns en positiv påverkan på aktiepriset och avkastningen hos företag som tecknar sponsringsavtal med kända personer. LÄS MER

  4. 3. Anything is possible: Just do it -a comparison of the evolutionary process of Chinese and Western newcomers

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Mette Kloster; Jörn Schimmelpfennig; [2010-06-16]
    Nyckelord :Evolutionary process; Strategic behavior; Cost innovation; Strategic Intent; Sporting goods industry; Western and Chinese MNCs; Nike Inc.; Li Ning Co. Ltd.;

    Sammanfattning : Chinese multinationals are currently progressing at an impressive speed towards high-end industries, and China is now seen as a country with strong competitors utilizing a unique set of advantages such as cost innovation. This simultaneously triggers insecure behavior by Western companies towards Chinese firms. LÄS MER