Sökning: "Rebecka Andom"

Hittade 2 uppsatser innehållade orden Rebecka Andom.

  1. 1. Entering Japan : A qualitative literary study on potential barriers to market entry for Swedish retail companies in Japan.

    Magister-uppsats, Högskolan i Borås/Institutionen Textilhögskolan

    Författare :Rebecka Andom; Patricia Joxelius; [2012]
    Nyckelord :foreign market entry barriers; the cultural dimensions theory; Japan; retail;

    Sammanfattning : Background and problem: There are strong incentives for Swedish retail companies to establish their business in Japan. With its 128 million inhabitants the country accounts for 40 percent of the total world consumption of luxury goods and is the world’s largest importer of foreign fashion. LÄS MER

  2. 2. Do ethics matter? A qualitative study of the effects of ethical certifications on consumer behaviour

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Emma Ahlström; Rebecka Andom; [2011-06-16]
    Nyckelord :;

    Sammanfattning : .... LÄS MER