Avancerad sökning

Hittade 1 uppsats som matchar ovanstående sökkriterier.

1. 1. Cyberbranding of Swedish Stock Photography Agencies

   Kandidat-uppsats, Handelshögskolan vid Umeå universitet

   Författare :David Schreiner; [2007]
   Nyckelord :Stock photography agency; marketing; brand building; Bildbyrå; marknadsföring; varumärkesbyggnad;

   Sammanfattning : This study intends to find out how Swedish stock photography agencies use the Internet and specifically their websites as tools for building their brands. Lately more and more specialized stock agencies are emerging and due to the digital revolution these agencies are almost solely Internet based. LÄS MER