Sökning: "Therese Filipsson"

Hittade 2 uppsatser innehållade orden Therese Filipsson.

  1. 1. Fair Trade branding as a purchase criterion

    Magister-uppsats, Internationella Handelshögskolan

    Författare :Therese Filipsson; Rebecca Kviberg; [2007]
    Nyckelord :Industrial purchasing; decision-making; business ethics; Fair Trade; ingredient branding; company image;

    Sammanfattning : Background: In the 1970’s, the first concerns regarding manufacturing pollu-tion headed off in Sweden and an enormous demand was cre-ated. The result came to be an enhanced consumption of ingredi-ent branded products such as KRAV, Bra Miljöval and The Swan to mention a few. LÄS MER

  2. 2. Vad är ett lyckat projekt ur ett intressentperspektiv? : En studie av Trainee in TIME

    Kandidat-uppsats, IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Författare :Therese Filipsson; Anna Persson; Karolina Lidén; [2007]
    Nyckelord :Projekt; trainee; utvärdering;

    Sammanfattning : Abstract The concept project is today used in several contexts and has different meaning in different contexts. Lately, projects have been seen as a form of organization and more companies convert from traditional organizing to organizing in a project form. LÄS MER